Nutri-Score Validator
Nutri-Score Validator
What effect will the Nutri-Score have on your volumes and portfolio?
What is the Nutri Score?
The Nutri-Score is a food choice logo that allows you to see at a glance how healthy a product is. The national government expects that Dutch food producers will be able to put this food choice logo on their products in the second half of 2022.
Albert Heijn Own-brand products already have Nutri-Scores, many A-brands do not yet!
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The Nutri-Score will have a major impact on consumer choice for A-brands in the next 2 years. As a result, the turnover and market share of products can change significantly.
How does this influence the choices for, for example, the AH own brand versus an A brand?
How does the Nutri-Score affect your volumes? TSVC answers!
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With our unique CSI validation method to validate volumes, we can also provide insight into your new volumes when your products receive a Nutri-Score. Will the volume share increase because you can now compete more strongly or will it decrease because there will be a different experience? And what happens to the assortment distribution? Very important info with which you can control future developments!
Research into your product groups
In order to make participation in this study attractive, we are investigating up to 4 product groups at the same time. These surveys take place every month in 2022 and, if necessary, in 2023. Per product group, participation is exclusive to one A-brand.
